The new variant has already rolled out to Sainsbury’s, Waitrose and Tesco stores with further launches in April and May for Morrisons and Asda stores respectively. Bringing variety to strawberry cider flavours Strawberry fields forever: Kopparberg grows its line of Strawberry cider options. Insofar as permitted by law, the Promoters, its agents, and distributors will not in any circumstances be responsible or liable to compensate the winners or accept any liability for any loss, damage, personal injury or death occurring as a result of entering or taking up the Prize. Nothing in this clause shall limit the Promoter’s liability in respect of; (a) death or personal injury arising out of its own negligence; or (b) liability arising out of the Promoter’s fraud. Multiple entries are valid per person (so long as the other Entry Requirements have been fulfilled).

Promoter: Cider of Sweden Ltd t/a Kopparberg UK, The Office Group, No. 1 Aire Street, Leeds, LSI 4PR, United Kingdom Promotion Period: 00:01 on 1 March 2023 until 23:59 on 31 December 2023. Any entries received outside the promotional period will not be accepted.This promotion runs from 12:00:00PM GMT on 21/04/23 until 12:00:00PM GMT on 24/04/23 (the “Promotion Period”)

These terms and conditions are governed by the laws of England, Scotland, Northern Ireland and Wales and shall be subject to the exclusive jurisdiction of the courts of England, Scotland, Northern Ireland and Wales.This promotion is provided by Cider of Sweden Ltd t/a Kopparberg UK whose registered office is No.1 Aire Street, Leeds, LS1 4PR, United Kingdom (“we”, “our”, “us”, the “Promoter”). Kopparberg hopes that the latest offering will help to capitalise on consumer demand for new and different flavours across the cider category, as Vypr consumer research stated that 80% of fruit cider drinkers are actively seeking new and different flavours in the lead-up to summer. Insofar as permitted by law, the Promoter, its agents, and distributors will not in any circumstances be responsible or liable to compensate the winners or accept any liability for any loss, damage, personal injury or death occurring as a result of entering or taking up the Prize. Nothing in this clause shall limit the Promoter’s liability in respect of; (a) death or personal injury arising out of its own negligence; or (b) liability arising out of the Promoter’s fraud.

No correspondence will be entered into regarding either this promotion or these Terms and Conditions.The Promoter reserves the right to verify any entrant, including their age (via means of photographic identification), before awarding a prize and refuse to award the prize or withdraw prize entitlement where there are reasonable grounds to believe there has been a breach of these terms and conditions or any instructions forming part of this promotions Entry Requirements or otherwise where a participant has gained unfair advantage in participating in the promotion or won using fraudulent means.